Findmypast is an online genealogy website and the premier organisation on the planet to bring together the entire UK Birth, Marriage and Death indexes together in one simple and manageable search engine. Findmypast has over 1.6 billion records worldwide and offers a free service as well as a paid subscription. Here’s a promotion video we produced for them around a Victorian Christmas theme.
Phink recently had the opportunity to work with the Unique Trading International that are producing some new and exciting products for the African market.
The Unique team are creatively involved from the beginning of these projects. Providing us with a brief, a demographic and a host of great ideas. We, as a creative team will brainstorm different ways of approaching the project and ultimately how we will present the product in the best and most appealing way possible. From draft scripts, doodles and sample storyboards, we piece together how the advert will have maximum impact. Inspiration comes from a number of variables, the target audience, the brand guidelines, a lot of thinking and creative discussion.
Exploring the creative is one of most exciting parts of the process and where we get to let our imaginations flow and come up with a selection … Read More »
Here are some top 10 tips on creating GOOD corporate video! Not your run of the mill nonsense, but relevant up-to-date and useful TIPS!
1. Content is King:
Make sure the message is compelling and engages the viewer. Effective corporate video’s capture’s it’s audiences attention, piques their curiosity, provides information and makes them want to take action.
2. Lighting and Sound.
Proper lighting and good sound quality is crucial – light your subject correctly as poor lighting will look unprofessional and low budget. No one will notice poor sound but EVERYONE will notice bad sound and it will distract your viewers from the message your trying to convey.
The clothes worn by you or a paid actor should be appropriate for your business. If your clients are used to seeing you without a tie – then don’t wear one. And never wear busy patterns, … Read More »
The past two months have been new, exciting, and filled with the unexpected. Had I been asked in January where I would be the coming summer, I would not have said that I would be interning, let alone in London with a video production company.
A little background: I am from Texas, I go to school at the University of Arkansas, and am majoring in International Business, Spanish, and non-profits.
Someway or another I was set up as an intern with Phink, a video production company in London. Honestly I wasn’t sure how it was going to go as I knew next to nothing about video production. But I was intrigued and excited to learn about another industry, to stretch myself in whatever lowly intern position I was put in.
Arriving on my first day I was incredibly nervous. Anyone who says they … Read More »
1.4 billion Facebook members
300 million LinkedIn members
600 thousands twitter followers
With numbers like those it is a no brainer as to why companies around the world are stepping up their social media game. Social media has become the way of life. It is the way we communicate, we research, we learn, we waste time and the way we shop. Facebook has come a long way from its humble beginnings of communication at Harvard. It has become a main outlet of marketing, advertising, and communication tool for all things under the sun.
In recent years video has turned from an occasional use to the way of advertising on social media. Videos can tell and reveal more about your product or service than simply writing it down can and in a shorter amount of time. They inform your viewers and showcase your company while … Read More »